Founded in 1976, we are a small DMC based in Sorrento, working mainly with a limited number of international advisors whose clients travel multiple times per year and expect experiences beyond the standard.
We specialize in creating tailor-made itineraries, high-level services, and authentic experiences throughout Italy, with a particular focus on the South.
Our journeys celebrate wine, food, culture, history, and art, designed for discerning guests who wish to go beyond clichés and experience the true essence of each destination.
What truly defines ETS is our ability to rethink even the most iconic experiences—often crowded yet unmissable. We carefully analyze timing, transportation, routing, and overall organization, transforming them into seamless, refined, and genuinely enjoyable moments.
ETS is part of the new “Benvenuto Collection”, a cluster of nine properties.
Italy is our focus, and excellence in service is our goal.
We create holidays we would personally choose to experience.
In the 1970s, Antonino Amuro, born in 1940, began his career in Sorrento’s travel agencies, learning the secrets of the tourism industry. Before long, he became a representative for the British tour operator CIT, laying the foundation for his future.
In 1975, he realized his dream by founding Executive Travel Service, specializing in travel between Italy and Scandinavia. A partnership with Air France transformed ETS into a generalist tour operator, expanding its destinations to include France, the United States, and Polynesia. Despite its growth, ETS remained focused on welcoming to Italy tourists from around the world.
ETS expanded further with offices in Bari, Rome, Paris, and Lugano, while Antonino passionately continued to oversee the family’s hotels. His final significant act was the acquisition of the Hotel Plaza in Sorrento, a symbol of his optimism and vision.
Antonino was a man of enthusiasm and passion, capable of building a legacy that continues to inspire.
At ETS, our team is the heart of your Italian experience. From the moment you contact us, we focus on understanding your preferences, ensuring every detail is tailored to you.
Think of us as your key companions abroad. We don’t just plan trips; we create journeys that blend your desires with the authentic spirit of Italy. Always available and attentive, our staff offers expert guidance while respecting your space.
With deep local knowledge and a passion for excellence, we turn your dreams into reality, ensuring your journey starts long before you arrive.
