About ETS

Italy is our focus, and excellence in service is our goal.

We create holidays we would personally go on

Italy is our focus, and excellence in service is our goal.

In 1975, Antonino Amuro founded ETS with a belief that still guides us today: exceptional journeys are created through meticulous planning, deep local knowledge and attention to detail.

A pioneer of organised travel in Italy, he understood that what makes a journey memorable often lies in the details travellers rarely notice. This vision was complemented by a family tradition of hospitality, with his wife Paola still managing one of Sorrento’s historic hotels.

Today, under Roberto Amuro’s leadership, ETS continues to evolve while remaining faithful to these roots, combining personal care, privileged local access and carefully curated experiences.

Because true luxury is rarely about doing more. It is about doing things better.

 


The Story of the Founder

In the vibrant Sorrento of the 1960s, Antonino Amuro, born in 1940, discovered the world of tourism and immediately understood that travel is above all an encounter between people. After his first experiences in local agencies, he became the representative of the British tour operator CIT, a role that allowed him to refine his English, build strong relationships, and grasp the needs of international travelers.

From this awareness, a dream took shape: creating a bridge between Italy and the world. In 1975 he founded Executive Travel Service, initially dedicated to trips between Italy and Scandinavia. The agreement with Air France opened new routes toward France, European capitals, the United States, Canada, and Australia.

Despite rapid growth, Antonino remained loyal to his philosophy: authentic hospitality, cared for in every detail. ETS expanded with offices in Bari, Rome, Paris, and Lugano, while he continued to oversee the family hotels. The acquisition of Hotel Plaza became the symbol of his forward-looking spirit. Today, his vision lives on through ETS.

 


The Story of the Founder

Meet the team

  • General Manager

    Roberto Amuro

    General Manager

    “My vision is to build on our heritage while constantly evolving the way we design travel, making every journey more personal, more thoughtful and genuinely our own.”

  • FIT Travel Operations

    Rosanna Gargiulo

    FIT Travel Operations

    “We carefully select hotels that connect our guests with the destination, allowing them to step outside and experience the rhythm of local life.”

  • Group Travel Operations

    Simona Scarpato

    Group Travel Operations

    “We combine deep local knowledge with thoughtful planning, creating journeys that feel effortless, well balanced and genuinely enjoyable.”

  • Travel Designer

    Antonella Paturzo

    Travel Designer

    “Through food, we reveal the traditions and stories of each destination, because its culinary culture is inseparable from its history.”

  • Hospitality Coordinator

    Alessia Palomba

    Hospitality Coordinator

    “We bring our approach to hospitality into the properties we manage in Sorrento, where guests experience the destination with the same care and personal attention we bring to every journey.”

  • Travel Designer

    Chiara Esposito

    Travel Designer

    “We rethink Italy’s iconic destinations through thoughtful timing, local access and carefully curated experiences.”

  • Finance & Administration

    Salvatore Palomba

    Finance & Administration

    “Behind every seamless journey there is careful organisation, accuracy and attention to detail, ensuring that everything works exactly as it should.”